System and method for obtaining photographic and/or videographic images

ABSTRACT

A photographic system and integrated methods thereof that makes use of four frames and light heads on robotic brackets, which can be positioned automatically using a mechanical gantry device. The lights can be positioned, rotated and adjusted automatically in response to a user input selection based on a desired photographic result selected at a user interface.

BACKGROUND OF INVENTION

1. Field of Invention

The present invention relates to a user controlled system and method forobtaining high quality photography and video.

2. Description of Related Art

Since the earliest ability to create a photograph man has sought torecord and reproduce images of virtually all aspects of life.Photographs continue to be a main part of everyday life, whether inprint or as an embedded image that advertises, sells, documents orrecords events. Photography and video have progressed with technology tothe point where an average person is able to take acceptable photos andvideos that in earlier times would have necessitated a professional toachieve comparable results. However, even with current technologicaladvancements, when a high quality picture is required of a person orproduct (e.g. for an advertisement or to commemorate a special event)the services and expertise of a professional photographer are stilldesired.

The reason for this is that a high quality photograph and/or videorequires the optimization of a multitude of settings involvingbackgrounds, cameras, lenses, lighting, distances etc. In addition, onemust obtain the cooperation of a model or subject, whether human,material or other form. For these reasons, an experienced, trainedphotographer with the ability to properly sequence these variablestogether is typically needed.

The problem lies in the cost of services, equipment and of the greatestconsequence the time and labor required to set up and completephotographs and videos that are equivalent to those of a professionalquality photographer. This inconvenience is not limited to the consumerbut also to the professional photographer who must maintain a stockpileof equipment and adjuncts necessary to obtain quality images. Part andparcel to a successful process is the need for the professionalphotographer to orchestrate numerous lights, lens settings, and distanceadjustments. Further considerations include set designs or otheradditions, props and enhancements that are highly labor intensive. Thislabor often includes constant lifting and bending, climbing of stairs orladders, and resetting heavy equipment. Often this entails the need foran assistant or assistants who can move these necessary adjuncts at thedirection of the professional is responsible for the final settings butcannot be in two places at once. Additionally, all parties involvedincluding the subject (e.g. human or product) must during thissignificant manipulation of adjuncts constantly traverse a minefield ofelectrical cords, camera, sandbags, light standards, etc. Once theprocess has been completed and the media assets are captured, theprocess begins again in reverse as gear must be disassembled for storageor repositioned for the next rendering task.

Traditionally, the use of this equipment carries with it a large energyfootprint that adds not only to the earth's carbon footprint but also tothe overall cost of capturing the desired images. Conventionalphotography and video methods often rely heavily on bright, energytaxing lights as a measure of reducing shadows, highlighting the subjectand to creating a separation point from the background. With theincreased capture rate of digital cameras even the slightest flaws inlighting schedules (which are also referred to as “formulas”) becomeproblematic, often encouraging the use of more lights versus less. Thosefamiliar with achieving a professional looking photograph are aware thatone single shot often requires a multitude of practice flashes and lightadjustments, all of which must be constantly monitored and changed,often thus adding to net energy use.

Certain aspects of this problem have been addressed through traditionalphotography and video studios that maintain centralized lighting andshooting environments. However, most of these establishments require thepresence of one or more skilled, trained professional photographers forthe set up and completion of the photography and video process. Otherstudios make use of quality photo equipment used by quickly trainedcamera operators that may result in a high quality photograph but lackthe consistency and style found in photographs made by a trueprofessional. In all of these instances, costs associated with labor,equipment and the energy expelled remain a huge factor in the final costto the end user, as well as the time involved for all parties. This timefactor can additionally burden the subject of the image rendering, e.g.a human who must wait so long their makeup runs, or a shot involving icecubes which melt during the time between set ups adding to the time andcost of production.

BRIEF SUMMARY OF THE INVENTION

By means of the present invention, there is disclosed an efficient,automated, programmable and transportable studio lighting and controlsystem that creates a photographic zone that effectively manages andcontrols traditional exposure variables, thus facilitating the abilityof the end user to obtain consistent, high quality images in aphotographic (e.g. still) or video (e.g. moving) manner that allaystraditional pricing barriers through the reduction of labor, time andenergy costs. The system and methods introduced herein benefit theprofessional photographer or videographer as well as the amateur,commercial or other person who desires a cost efficient high qualityimage and, in certain embodiments, creates an environment where nophotographer is needed. Although the system is adapted to betransportable it can be used in static applications.

The preferred embodiment described herein utilizes the combined effectof individualized essentially planar diffused panels of variable densityand opacity that are grouped geometrically to create a consistent andreproducible light atmosphere that makes advantageous use of thecombined effects of direct, ambient and/or indirect lighting sources.The diffused panel alignment allows reflected lighting to inherentlyovercome the traditional problems photographers face using conventionallighting tools and techniques thereby addressing contrast and exposurein regards to and as it relates to distance of subject matter fromcamera and lights (sometimes referred to as the “inverse square law”).The proximity of the lighting walls to the surrounding surfaces iscritical to the look and feel of the photographs and video. Lightingformulas are pre-programmable or recordable into memory associated witha central processing unit (CPU). The CPU makes use of a database oflighting formulas that control not only the location and orientation ofvarious light frames, but flash intensity, speed and duration, as wellas additional data that can be added that conforms to the desiredbenefit of the user. The benefit and gain from this lighting environmentis the creation of an automated exposure method that allows the user tointerface without physically handling the lights. The control of thelights and the camera settings is done by simply making an entry at auser interface. Not only does this create an environment suitable forhigh quality photography, it eliminates the labor and training necessaryto do so.

The foregoing and other features of the invention are hereinafter morefully described and particularly pointed out in the claims, thefollowing description setting forth in detail certain illustrativeembodiments of the invention, these being indicative, however, of only afew of the various ways in which the principles of the present inventionmay be employed.

BRIEF DESCRIPTION OF THE DRAWINGS

FIG. 1 schematically illustrates an exemplary system according to theinvention as viewed from within a photographic zone facing a gridstructure positioned to the right of the photographic zone.

FIG. 2 is a top plan view of the system shown in FIG. 1.

FIG. 3 is a perspective view of a preferred embodiment of a lightinggantry.

DETAILED DESCRIPTION OF THE INVENTION

As noted above, the present invention provides a system and method forobtaining high quality photographic and video images of persons and/orproducts. Throughout the specification and in the appended claims, theterm “images” shall be understood to refer to both photographic (still)images and videographic (moving) images, unless the context clearlyindicates otherwise.

The benefits of the present invention include reduced costs of time,labor, and a marked reduction in net energy usage. The present inventionbenefits the professional by creating an environment where qualityimages can be obtained at a fraction of the time, labor and cost whilemaintaining the highest professional standards. These reduced overheadsavings can be passed on to the consumer who hires a professional or canachieve remarkable results themselves by shooting in a controlledenvironment without the need for a trained professional. Furtherbenefits are applicable to businesses who can render images of multipleproducts or shoot video at a much faster rate, and to the public, wherethe carbon footprint is significantly less than those of previous imagecapturing studios or systems. Additional positive effects are to models,executives and celebrities that are exposed to minimal set up times andare placed in an environment where their position is not affected by theneed to be on a pose line or a specific geographic area within thenarrow preset boundary that is the typical presentation found in manycurrent studio settings.

The present invention accomplishes this by providing a system and methodfor the professional or amateur to capture images comprising a usercontrolled system comprising programmable formulas that can be selectedvia a graphical user interface in-studio, automatically controlledlighting structures and various methods that synchronize these and othervariables to obtain a professional quality result. Post picture, thesystem allows for restructuring for the next desired image with economyof time and movement or even more critical in the professionalenvironment the ability to faithfully reproduce a prior lightingschedule. Of further benefit is the mobility factor of the studio thatallows for transportation, when desirable (e.g. as a cost saving orclient request).

In the preferred embodiment, the system makes use of four frames thatsupport light heads on robotic brackets that have the ability to bepositioned automatically using a mechanical gantry device allowing for aplurality (e.g., three or more) of fixed locations in the vertical axisand a plurality (e.g., four or more) of fixed locations in thehorizontal axis. Preferably, the system comprises four lights includingone key light that provides the main light on the subject, twosidelights that help to create dramatic effect and fill, and one toplight, traditionally called a “hair” light, that provides directionallighting from above and can duplicate the effect of single sourcesunlight. While the described style is considered traditional, theselights can be used for any purpose for any subject matter that fitswithin the photographic zone. Additionally the lights can rotate througha range including one hundred eighty degrees away from the rear of thetranslucent panel, allowing the light to bounce off a reflective surfaceand then back through the panel to soften the effect the light has onthe subject. Each light may be individually controlled by the system foron/off, movement, and rotation as well as variable levels of power,directly affecting lighting intensity.

The system also preferably includes a video lighting system thatincludes lights fitted between the grid walls. Of these lights, at leastthree are fixed position lights, located on two sides and the rear. Theother is a movable light (key light) located near the camera that hasthe ability to be positioned at a multiplicity of locations bothvertically and horizontally using a rail system. These lights are energyefficient in nature.

A background conveyer track is located behind and above the personsand/or product with which a variety of backgrounds and floor coveringsthat can be interchanged from the central control center. The sweepingeffect of the background onto the floor beneath the persons and/orproducts allows for an “infinity” effect that gives no indication ofwhere the floor and wall meet.

In the preferred embodiment the studio lighting system is controlled bymeans of a multiplicity of integrated software programs which interface,support and cooperate with each other and with the user who inputsinstructions through a touch screen graphical user interface, althoughthese functions may also be input through a CPU via a computer, screenor other manual control unit. A programmable logic controller (PLC)sends signals based on sensing the light head's position, as well aslight intensity. Other sensors can be used to combine the signals basedon sensing the up and down position of the main light, the twosidelights, and the top light. The output of all lights is based ongraphical user interface inputs, which enables and allows a plurality oflighting formulas to be implemented from a single location.

The system enables a user to disregard traditional methods and insteadlook at a touch screen and select from a series of digital photographicexamples, and to obtain the appropriate formula instantly simply bytouching the desired lighting effect to be achieved. Upon being touchedthe CPU would generate commands that would initiate several simultaneousmovements of lights via robotic gantries and position them in apredetermined spot and also adjust any flash settings or levels toattain the desired end product. For experienced or professionalphotographers, the touch screen includes a manual override, which allowsthe user to adjust the location of the lights as well as theirintensity. The result from either is a photographic zone where subjectscan move freely within the zone.

A key aspect to this unique method of photography is the communicationlink that is maintained, recorded and tracked between the CPU, therobotic frame and lights that are attached to gantries, various trackcontrol systems, the lighting power packs (e.g. strobe power packs), andof course the camera. Synchronization of a still camera operationgenerally includes the proper positioning of the lighting heads (keylight, sidelights, and top) and power output levels and other camerasettings based on desired effect.

Once all the variables are coordinated, the camera can capture images atthe will of the photographer and or user, continuously (e.g. video) orautomatically (e.g. preset intervals). These images are then sent to thecentral processing unit (CPU) where they can later be retrieved, storedor distributed, and the variables used to create the image recorded in adatabase for retrieval should the photographer or user wish to duplicatethe rendering.

For video, energy efficient and key lighting on robotic tracks providecontinuous light that is comparable to studio lighting. Video camerasare positioned in the desired places and can connect to the videocontrol panel or be stored digitally on a computer or CPU. This data isthen stored and distributed as needed.

FIG. 1 schematically illustrates an exemplary system according to theinvention as viewed from within a photographic zone facing a gridstructure positioned to the right of the photographic zone. FIG. 2 is atop plan view of the system shown in FIG. 1. The system 10 according tothe invention comprises a left side grid structure 20 (not shown in FIG.1), a right side grid structure 30, a rear grid structure 40 and anoverhead grid structure 50. The two side grid structures 20, 30 arepreferably similar in width and height, and are spaced apart in a facingarrangement to define substantially vertical side wall structures. Therear grid structure 40 defines a substantially vertical rear wallstructure, which cooperates with the two spaced apart side gridstructures 20, 30 to create a semi-enclosed area or photographic zone60. The overhead grid structure 50 is disposed above the photographiczone 60, between the two side grid structures 20, 30 and the rear gridstructure 40, with sufficient space there between to accommodateadditional lighting.

The grid structures 20, 30, 40 can be mounted to stands or plates, whichcan be moved to a desired location via carts or other wheeled means.Grid structures 20, 30 40 are preferably free standing, and need not besecured to each other. Grid structure 50 can be adapted to be suspendedfrom a ceiling or other overhead structure. Alternatively, gridstructure 50 can be supported by bracing (not shown), which extends fromgrid structures 20, 30 and, optionally, 40. Each of the structures ispreferably substantially unitary in design, and can be rolled or movedfrom a transport vehicle (e.g., a truck or trailer) to a desiredlocation and assembled in a minimum amount of time. Mechanical andelectrical connections are preferably labeled to provide clearinstruction regarding the set up of the components that comprise thesystem.

As shown in FIGS. 1 and 2, each grid structure 20, 30, 40, 50 includes aplurality of openings 70. In the illustrated embodiment, twelve circularopenings 70 are included in grid structures 20, 30, 40, and sixteencircular openings 70 are included in grid structure 50. It will beappreciated that the size, shape, number and arrangement of the openings70 on each grid structure 20, 30, 40, 50 can be modified within thescope of the invention, as desired. The grid structures 20, 30, 40, 50(i.e., the portion of the wall surrounding the openings 70) arepreferably substantially opaque.

Associated with each grid structure 20, 30, 40, 50 is a robotic gantrysystem 80, which can be controlled via a computer or other controller tomove, rotate and align a frame 90 and an associated light body 100 to aposition relative to one of the openings 70 based upon a selection madeby the user. The positioning accuracy of the gantry system 80 ispreferably within a tolerance of no more than one inch. Preferably, areflecting panel 120 is spaced away from a rear side of each gridstructure, with the light body 100 located therebetween (Note: thereflecting panel 120 associated with grid 50 has been removed in FIG. 2to allow the underlying structure to be seen). The reflecting panel 120can be connected to the grid structure or its supports, or can bediscrete therefrom (e.g., the system 10 can be positioned proximal to awall or ceiling, which constitutes the reflecting panel 120). Thereflecting panel 120 can be constructed of a material suited for thereflection of light such as sail cloth, nylon, cotton, or a similarmaterial stretched, attached or adhered to a supporting frame (e.g.aluminum or plastic tubing) that interlocks in a manner to support thematerial and sized and placed in such a manner as to not interfere withany part of the system, facilitate the reflection of light andsemi-enclose the structure. It should be appreciated that the reflectingpanel could be constructed of other materials such as painted or pressedwood or MASONITE® or a composite material such as plastic, copolymer,foam, foil, SHEETROCK®, etc. which would produce similar desired qualityof light reflection. And, as noted above, the reflecting panels 120could be eliminated provided the grid structures were placed inproximity to a suitable reflective surface or the system 10 is installedwithin a room or a canopy.

FIG. 1 shows the right side grid structure 20, the rear grid structure40 and the overhead grid structure 50 together with a background 110,which is spaced apart from and faces the rear grid structure 40 andthereby encloses the photographic zone 60. It will be appreciated thatthe sizing of the grid structures 20, 30, 40, 50 and the openings 70therein will be dependent on the light bodies 100 used (e.g. diameterand the candlepower of bulbs) as well as the distance of the lightbodies 100 from reflective surfaces 120, which are preferably spacedapart from a rear side 130 of the grid structures 20, 30, 40, 50 andcapture the light bodies 100 there between. It should be apparent thatalternative sized structures that can be proportionally larger orsmaller are well within the scope of the presented invention.

In the embodiment show in FIG. 1, each grid structure 20 (not shown),30, 40, 50 is supported by a trussed system 140 of hollow aluminum bars.It will be appreciated, however, that other lightweight materials (e.g.,pipes or frames) that interconnect and lock to support the grid elementsand attachments and that allow for disassembly (e.g. hinged) can beused. Suitable materials include, for example, plastics, resins, steel,carbon fiber, wood, etc. The grid structures are positioned in such amanner as to surround the photographic zone 60. The benefits of thephotographic zone 60 with regard to maximizing potential space should beobvious to those familiar with photography techniques and equipment.Each grid structure has on it's forward facing side 150 (i.e., the sidefacing toward the photographic zone) a series of light diffusing panels160, which are attached to the grid structures (e.g., by use ofadhesive, glue, screws, hook and loop, or other common means ofattachment) or have the grid structures formed thereon (e.g., bypainting or masking with opaque material).

In the preferred embodiment these light diffusing panels 160 are made ofsquare sheets of clear acrylic, although they may also be made ofplastic, etched glass, polyvinyl, composites, silicone, polycarbonates,polyethylene, resin, crystals or other polymers or high or low densityplastics. Multiple panels 160 may be used, or a singular full sheet thatcovers several openings 70 may be used. In the preferred embodiment, aplurality of panels 160 of equal size and square shape are used tofacilitate ease of transport. It should be appreciated that the sheetscould be of other geographical shapes such as oval, rectangular,trapezoid, round or any other common or complex shape that can effectthe desired result.

The panels 160 may be diffused by the addition of an equally sized andshaped translucent panel placed behind each of the clear acrylic panelswith white as the preferred color in the desired method, but could alsobe different in color (e.g. light gray) or diffused through theapplication of a covering material to give a diffused effect or by theuse of acids, liquids, etching, sanding, etc. These acrylic panels arein an ideal embodiment coated with a vinyl laminate in varying shades ofgray on the outer edges as to create a circle effect and focus light inthe center, however, those familiar with plastics realize the laminateeffect may also be created using plastic lamination, layering, paint,paper, or other light blocking materials.

An example of a preferred method of creating a photographic zone usinggrid structures and light diffusing panels would be to construct threeidentical grid structures in such a manner as each grid structuresupports twelve equal sized diffused panels that are identical in size,e.g. each panel is square in shape and three feet in length on each sideand placed and arranged in such a manner as the diffused panels all facethe same direction and create a grid that is rectangular in shape andmeasures four panels across and three panels high (in this example eachcompleted grid structure would measure twelve feet on the bottom and topand nine feet on either side). A forth panel would be constructed usinglight diffusing panels identical in size to the others with oneadditional row of diffused panels as to create one grid structure whichwould be square in shape with four rows of three foot panels placed nextto each other in such a manner as to measure twelve feet from corner tocorner on any side. A first rectangular grid structure would be placedvertically on a level surface (e.g. floor or platform) as to create asubstantially planar vertical wall panel. A second rectangular verticalwall panel would be placed parallel to the first in such a manner as theface of one grid structure faces the other and they are aligneduniformly and in this example spaced sixteen feet apart. These panelscreate the two side walls of the photographic zone. To the rear of eachof the side panels is attached a reflecting panel as described hereinthat is parallel and aligned to the face each structure in such a manneras the structure is centered from edge to edge of the panel except forthe base, that the panel is spaced three feet from the face of thestructure at any point and extends outwardly from the sides and top ofthe grid structure eight feet from either side and three feet above thetop edge of each structure. The remaining third rectangular gridstructure would be placed perpendicular to and equally spaced from thefirst two at a point that is equal on either side to the other twopanels but eight feet in distance from the edge of each, and wouldcreate the rear of the photographic zone. This rear structure would havea reflecting panel attached in a similar manner of the others with asimilar top extension but side extensions of three feet from the edge ateither side. The fourth square panel would be placed horizontally at thelevel one foot above the top edge of the side panels whereby the face ofthe panel is ten feet high at any point from the floor and at any pointmeasured from the edge to be two feet from the face of either of theside panels and also aligned in such a manner as to also be aligned onefoot above the top of the rear panel and at any point be eight feet fromthe rear panel. This top panel would have attached to it a reflectingpanel that is three feet from the face of the panel at any point andextends toward each side panel two feet at any point and extends to therear reflecting panel eight feet and extends to the remaining forwardarea eight feet and finishes the semi-enclosed area. A background, aswill be explained in greater detail below, would be placed in a similarmanner in the remaining opening (front) and be initially perpendicularand aligned in a similar manner as the rear panel described but as thosefamiliar with photography know may be tapered, curved, or placed in sucha fashion as to support the desired effect sought by the photographer.In this example the semi-enclosed photographic zone created would be anarea ten feet high, sixteen feet wide and twenty-four feet in lengthproviding a workable floor area of more than three hundred fifty squarefeet. In the aforementioned example the reflecting panels could beeliminated provided the room was suitable in size and prepared properly,in the case above the system could be built without reflecting panels ina rectangular room or enclosure that measures twenty-two feet by thirtyfeet.

The background system 110 permits the background and floor 170 (whichitself can advantageously be formed of an acrylic or other commonlyaccepted flooring material) to be automatically adjusted similar to howa conveyer belt or theatrical backdrop operates.

A portrait lighting system is administered via lights, which arepositionable by the gantry system 80 associated with each grid structure20, 30, 40, 50. The portrait lighting system comprises a main “key”light system 180, a camera right side light system 190, a camera leftside light system 200, and a top “hair” or overhead light system 210(see FIG. 2). Each light system 180, 190, 200, 210, which includes anassociated frame, is connected to a motorized carriage (also sometimesreferred to herein as a “robotic bracket”) movably connected to the rearof the grid structure by a gantry system 80, and is controlled remotelyfor on/off, X-Y axis movement, rotation (i.e., orientation relative tothe photographic zone 60) and power level as explained in greater detailbelow. One or more strobe power packs 220 control the power of thelights.

FIG. 3 is a perspective view of a portion of a grid and lighting gantryaccording to the invention. For ease of illustration, a rear gridstructure 40 is shown, but it will be appreciated that the samestructure and components are present in the other grid structures, 20,30 and 50. A gantry 80, which in the illustrated embodiment includes twohorizontal tracks 370, 380 and one vertical track 390, is associatedwith the grid structure 40. It will be appreciated that otherarrangements could be used, if desired (e.g., one horizontal track andtwo vertical tracks). The gantry 80 comprises a motorized carriage 400operatively associated with a light body 100. The gantry 80 facilitatesmovement of the light body 100 along an X-axis (left and right movement)and along a Y-axis (up and down movement). In addition, the gantry 80facilitates rotation of the light body 100 toward and away from the rearside 130 of the grid structure through at least a 180° axis of rotation(this position is illustrated in a dashed-line view in FIG. 3). Thegantry 80 is preferably mounted to a plurality of rods 410, which extendfrom the rear side 130 of the grid structure. The rods 410 can alsosupport a reflective surface 120.

A camera 230 is preferably disposed in an appropriate location withinthe photographic zone 60 in fixed or fixable position. In theillustrated embodiment, the camera 230 is attached adjustable monopod240 such that it's height and left and right location can be adjusted(automatically or manually) and fixed. The camera 230 can be of any typeas favored by the user with the preferred type being one that caninterface with conventional image capture equipment (e.g. a computer250, digital storage device or memory or other image capturing and ordisplaying adjunct) as well as the strobe power pack 220 and issurrounded by a teleprompter device 260, which displays images capturedby the camera 230 immediately, or can be used for direction, playback,etc. An advantage of the location of the teleprompter 260 is for instantviewing of a photograph when a photographer is not present and thecamera 230 is shooting in an automatic or timed mode (i.e., the imagecan be seen by the person being photographed without having to move).

The system 10 further preferably comprises an energy efficient (e.g.fluorescent) video lighting system. In a preferred embodiment, the videolighting system comprises at least one and preferably two backgroundlights 270 located above the background 110, at least one and preferablytwo floor camera right lights 280 located above the floor 170 to theright of the camera 230, at least one and preferably two floor cameraleft lights 290 located to the left of the camera 230, and one or moremain key lights 300 located above the camera 230. The background lights270, and floor camera right lights 280 and floor camera left lights 290can be fixed (i.e., immovable). However, the key light 300 preferablyhas the ability to be positioned in a multiplicity of locations bothvertically and horizontally. In an ideal environment each bank of lightsuses four aligned tube shaped bulbs identical in wattage and quality oflight, and are four feet in length, although longer or shorter ordifferent shaped bulbs could be used that equally distribute the desiredlight.

In the preferred embodiment, a graphic user interface (“GUI”) 310 allowsusers to automatically select the desired lighting style by means of atouch screen 320 or other input device (e.g., computer keyboard, gamecontroller, preset motorized controller, mobile phone interface, vocalcommand receiving unit etc.). Controllers 330 control both the placementand the output of the lights and, based on both sensed and graphicaluser interface inputs, enable a plurality of lighting formulas to beimplemented from a single location without the need for the photographerto manipulate the lights. One or more wired or wireless sensors 340 canbe placed in the photographic zone 60 to measure light.

In one preferred embodiment, a user encounters a graphic user interface(“GUI”) that displays a plurality of images such as, for example,various famous portraits or music album covers. The user can review themenu of images and then make a selection by, for example, touching atouch screen. The CPU would process the request by accessing thenecessary database of lighting formulas, and would initiate commands tothe controllers to move and/or rotate the various lights to the positionrequired to duplicate the lighting effect displayed in the selectedimage and, optionally, position the camera and set its variables (focallength, shutter speed, lens type etc.) as needed. The lights (key, hairetc.) would move to the appropriate location and position simultaneouslyalong tracks attached to the gantries in the rear of the grid structuresuntil all of the lights necessary to produce the selected lightingeffect were in the proper position. Dependant upon the requirementsnecessary to duplicate the lighting effect in the selected image, thelight units may align or misalign with the openings in the grid coveredby the light diffusing panels and/or may face towards or away from thephotographic zone. The settings of the lights intensity and power wouldalso be set by the controller/CPU and coordinated with the strobe. Theuser (or his or her subject) would face the camera and receive anyfurther instructions or reminders on a teleprompter, and be able to viewimages as they are captured. Throughout the process, the subject wouldbe surrounded by properly spaced lighting, allowing the subject to moveaway or toward the camera without any degradation to the lighting effectwithin the photographic zone.

In a further embodiment the graphic interface may be incorporated intothe teleprompter while maintaining touch screen ability, in a mannersimilar to a computer touch screen commonly found in stores or homecomputers. Additionally the CPU continuously records and updates thecentral database via a log or memory. This updated database allows forreproducing results of any kind. As a further example a professionalphotographer may wish to override preprogrammed settings to achieve adesired result. The CPU would recognize the movements and log eachmovement of individual light frames as well as any other adjustments(e.g. light speed or intensity) and store any new configuration as andaccessible setting available for recall.

The software that drives the hardware of the unit has an aspect of thesoftware that we refer to herein as the subsystem. This subsystemcontrols and gives motion, intensity, firing, and any individualinstructions require by individual hardware pieces in the unit. This mayinclude the intensity, color, and direction of a light source, or, thelocation, focal length, and speed of a camera. Any individual piece ofhardware like exampled but not limited to the above must be individuallycontrolled. This subsystem is a package of software that controls all ofthese functions seamlessly though a cohesive program running on a CPUdriven automatically, manually, or remotely.

The software that drives the unit also has an aspect of the softwareherein referred to as the output interface. Every still, video, ormotion capture device once used outputs raw imaging data to the imagingpipeline or unit infrastructure. The output aspect of this software setthe delivery parameters that the unit delivers this raw data to theuser. This is not limited to converting raw still to formats (e.g.,.jpg) at smaller sizes, converting raw video to 3D instantly viewablecontent, or converting raw sensor video (bayer or non-bayer patterned)to easily usable lower resolution or simply greater compressed quality.By setting this output interfaces options one may use the system toacquire any format, size, or style of stills, video, or motion captureone could wish. This system could be updated as new output formats ortechnologies are become useable. The user experience of raw data captureto their quickly usable delivery format would be seamless. It should benoted that this output interface can be used in a stand alone mode butby default is highly integrated with the rest of the software systems.

The software that drives the unit would also have a manual control userinterface. This advanced software function allows the user througheither a graphic user interface (“GUI”) or through pure console text toadjust any aspect of the subsystem individually. This provides maximumcontrol of the unit to the user and includes manual control of everysingle sub-function on the unit. This manual control interface alsoallows the memorization of the parameters for the unit set by the userfor fast recall.

The software that drives the unit also has a main GUI that can drive theunit in a more semi-automatic mode. This GUI takes preset advancedsoftware functions from above and organizes these memorized patternsinto a tiered choice driven interface. The user can by using this GUIeither search for a specific style, look, creator, or era of lightingand shooting style by a text field or a contextually tiered database.Each of these presets from the advanced functions will include areference image in the GUI as an example of the look that the presetcreates. The tiering of the menus will be in a familiar style so not asto overwhelm the user with too many choices from the start. An exampleof this would be the top level of the menu could be PORTRAIT. The nextlevel of choices could be FASHION, CLASSIC or NATURAL LIGHT. In thefashion sub-menu one tier down you could have NEW YORK, HIGH KEY, LOWKEY, RING or BACK LIGHT. These are of course examples and there would behundreds of choices, thousands, or even tens of thousands of choices, asdesired. Each of these choices could be recalled through a favoritesmenu for fast recovery of user highly used or preferred choices. Thesesoftware functions could be stand alone or integrated and all couldinteract with each other. The full power of the system is realized onceall systems are used by the user as a fully integrated unit.

Thus, a four light portrait lighting system is administered, whichincludes a main “key” frame and light system that has the ability tomove along the gantry located to the rear of the grid structure bothvertically and horizontally, a camera right side frame and light thathas the ability to move along a gantry both vertically and horizontally,a top “hair” frame and light that has the ability to move along a gantryhorizontally, and a camera left side frame and light that has theability to move along a gantry both vertically and horizontally. Eachlight is controlled for on/off, forward/backward, and power level asexplained.

In the preferred embodiment there is attached to the overhead gridstructure 50 a track 350 which contains one or more adjustable, moveablelights 360, which is similarly attached by a robotic mounting bracket ormotorized carriage and is moved remotely by the CPU along the track inconcert with the desired light schedule. As can be appreciated by thosehaving skill in the art, these lights can also be moved by other means,such as motorized units, remote control, preset stops, manually, etc.

The camera 230, which in the preferred embodiment is mounted to theoverhead grid structure via an adjustable monopod 240, and next to itthe teleprompting device 260, which immediately displays images capturedby the camera 230. Although less desirable both these components couldbe mounted from a ceiling bracket or floor bracket or on an arm extendedhorizontally from the rear or side of the photographic zone. The camera230 could also be equipped with a sensor, which senses its positionwithin the photographic zone 60 and, based on calculations made by theprocessor, automatically adjusts the lighting formula as necessary toachieve the desired image.

It should be appreciated that individual parts of the system arepreferably made of lightweight materials and connected permanently as tobecome components that are part of a kit that quickly assembles anddisassembles for use. As an example each grid structure could bedesigned as a single unit comprised of the grid structure 20, lightdiffusing panels 160, a reflecting panel 85, gantry 80, frame 90 andlight body 100. These units may be sectional (e.g. three panels high),have wheels or casters, fold inward or outward, or collapse so as to fiteasily in a truck, van, etc. Their generally planar design and narrowfootprint would only contribute to ease of movement and storage.Additionally a kit could be comprised of the monopod 240, camera 230,and teleprompter 260, which would be adapted to connect quickly to theoverhead grid structure 50. Separate components in a desiredtransportable configuration could be added by attaching the energyefficient lights 270, camera lights 280, 290 and key lights 300 tobrackets that would quickly and efficiently connect to the assembledgrid structure assembly as well as the elliptical track 350 for lightingthe photographic zone 60. The advantage of creating a component systemthat becomes a kit is a substantial savings in the time and labor ittakes to set up verse creating a suitable photographic environment fromdisarray of adjuncts as well as the ability to have each aspect of theenvironment re-creatable in a separate location.

As noted above, the present invention provides substantial advantageswhen compared to prior art devices. Adolphi et al., U.S. Pat. No.7,177,537 B1, for example, discloses an automated studio withcoordinated lights and sensors that lock out or prevent operation of anassociated camera if a sensor fails to verify a subject to bephotographed in the proper position. An improvement and advantageprovided by the present invention is that a subject wishing to bephotographed can move freely throughout their entire photographic zone,and a quality resolution can be had regardless of the subject movingside to side and either closing or increasing distance from the maincamera. This ability to move without adversely affecting final imagequality is a key aspect of the present invention. Freedom of movementcreates a much more relaxed atmosphere for the model(s), which no longerneed to spot themselves on a predetermined mark, pose line, stool orspot and are not hindered by actual or perceived lack of spontaneity,audible alarms or other distracters that are part and parcel to manyother photographic systems. This is essential for non-professional orphoto-phobic subjects who may have a high level of apprehension prior toinitializing the photographic sequence, or when the subject of therendering has a finite working time, such as a hatching chicken egg thatmay move unpredictably and cannot wait for reposition of lighting or asmall animal chasing prey.

Thomas et al., U.S. Pub. App. No. US2005/0099603 A1, discloses a chromakey background system and process which by current standards isanalogous to much of the commercially available rendering software inuse by photographers of all skill levels. The Thomas et al. systemrelies on calculated masking of light and is designed primarily forpositioned actors simulating scenes and overlapping images to create aparticular effect. The present invention differs by providing astandard, reproducible photographic zone without the need tospecifically geographically position actors or products or to make along series of adjustments prior to shooting. One simply enters thephotographic zone and is instantly within the predetermined properlighting schematic. At the same time images are captured repeatedly andcontinually with comparable resolutions against the preferred backgroundor other suitable setting for commercially available rendering ofproducts.

Axen et al., U.S. Pat. No. 6,270,228 B1, discloses plural parallellighting with removable or attachable gel light diffusing filters. Thepresent invention relies on uniform, staggered or opposing lightpatterns and schedules that are coordinated by means of an automatedsystem. While certain configurations of the automated, the presentinvention may result in an occasional parallel alignment of lights, thesystem significantly differs as it eliminates the need to manuallytransform or change lens or filters, block or add lights, covers, etc.,or add or remove panels, all of which can be time consuming as well asalter the ability to recreate precisely a previously preferredphotographic environment. Instead of a light table, cove or dome itcreates an entire photographic zone where subjects can move or be movedfreely that can also be recreated literally in a matter of secondsduring the same photographic session or in future sessions as desired.

Debevec, U.S. Pat. No. 7,044,613 B2, discloses the use of computer aidedimage capture and integrations while teaching an illuminated dome orspherical configuration in which lights are substantially proportionalbut vary in wavelength and color. The present invention makes use ofenvironmentally friendly lighting that varies in wavelength through aseries of preset panels that encourage proportionate lighting within aphotographic zone that is essentially rectangular in shape and reducescamera distance factors.

Williams et al., U.S. Pub. App. No. US2008/0055880 A1, discloses the useof plastic panels and fluorescent lighting with but relies on a platformsystem, whereas the present invention uses a grid system of panels tocreate a photographic zone that is not reliant on a singular raisedpodium or stand. The independence from a fixed geographic locationallows subjects to move freely and where image quality is not affectedby a change in distance from the preset camera.

Maes, U.S. Pat. No. 7,470,044 B2, discloses the use of translucentpanels but relies on a process and means of reflecting the light that issimilar in many respects to the traditional umbrella type lightdiffusion adjunct that any professional photographer would be familiarwith and is accompanied by the same set of problems which include manualalignment, manual setting of panels and the need to have a room orstructure that is cooperative (e.g. sized and painted) to benefit theinvention. Maes does not contemplate the need for multiples of subjects,automated and/or robotic light diffusing schematics, or close proximityshooting that may occur should the subject move toward the light source.

Of critical importance and difference to all of the aforementioned priorart is the ability of the present invention to be transportedefficiently from locale to locale without any perceivable change in theability to capture images, nor in the quality of same. Another factorthat differentiates the present invention is the use of one hundredeighty degree automatically rotating lights and their effects on thephotographic process. A further distinction of the present invention isthe total working area allowed the user and or subject which is a resultof planar wall structures that maximize the total photographic area bycapturing and directing light which allow subjects to move freelytherein without significant degradation of images or the confines of theinverse square law.

1-20. (canceled)
 21. A system for obtaining photographic and/orvideographic images, the system comprising: a processor; a memoryoperatively associated with the processor; a database comprising aplurality of lighting formulas stored in the memory; a graphic userinterface operatively associated with the processor, said graphic userinterface being adapted to display an image associated with each of saidplurality of lighting formulas to a user, and to transmit a userselection to the processor; and a motorized carriage operativelyassociated with the processor, said motorized carriage supporting alight for illuminating a photographic zone; wherein, the processor isadapted to send a command to the motorized carriage to position andorient the light with respect to the photographic zone based on the userselection transmitted from the graphic user interface to the processor.22. The system according to claim 21 further comprising a cameraoperatively associated with the processor.
 23. The system according toclaim 22, wherein the processor adds lighting formulas and associatedimages to the database based on photographic and/or videographic imagesobtained using the camera.
 24. The system according to claim 22, whereinthe database further comprises one or more parameters selected from thegroup consisting of flash intensity, speed, duration.
 25. The systemaccording to claim 21, wherein the graphic user interface is a touchscreen.
 26. The system according to claim 21 further comprising a secondmotorized carriage operatively associated with the processor, saidsecond motorized carriage supporting a second light for illuminating thephotographic zone, wherein the processor is adapted to send a command tothe second motorized carriage to position and orient the second lightwith respect to the photographic zone based on the user selectiontransmitted from the graphic user interface to the processor.
 27. Thesystem according to claim 26 further comprising a third motorizedcarriage operatively associated with the processor, said third motorizedcarriage supporting a third light for illuminating the photographiczone, wherein the processor is adapted to send a command to the thirdmotorized carriage to position and orient the third light with respectto the photographic zone based on the user selection transmitted fromthe graphic user interface to the processor.
 28. The system according toclaim 27 further comprising a fourth motorized carriage operativelyassociated with the processor, said fourth motorized carriage supportinga fourth light for illuminating the photographic zone, wherein theprocessor is adapted to send a command to the fourth motorized carriageto position and orient the fourth light with respect to the photographiczone based on the user selection transmitted from the graphic userinterface to the processor.
 29. The system according to claim 21 furthercomprising a grid structure positioned proximal to the photographiczone, said grid structure comprising a plurality of discretelight-diffusing panels each having a front side facing the photographiczone and a rear side facing away from the photographic zone, said lightbeing positionable and orientatable by said motorized carriage relativeto the rear side of one of the plurality of discrete light-diffusingpanels.
 30. The system according to claim 21 further comprising one ormore sensors operatively associated with said processor, said sensorsdetecting light proximal to the photographic zone.
 31. The systemaccording to claim 22 wherein said graphic user interface functions as ateleprompter and displays photographic and/or videographic imagesobtained by the camera.
 32. A method for obtaining photographic and/orvideographic images, the method comprising: providing a systemcomprising a processor, a memory operatively associated with theprocessor, a database comprising a plurality of lighting formulas storedin the memory, a graphic user interface operatively associated with theprocessor, and a motorized carriage operatively associated with theprocessor, said motorized carriage supporting a light for illuminating aphotographic zone; displaying an image associated with one of saidplurality of lighting formulas to a user on the graphic user interface;and transmitting a user selection made using the graphic user interfaceto the processor; wherein, the processor sends a command to themotorized carriage to position and orient the light with respect to thephotographic zone based on the user selection transmitted from thegraphic user interface to the processor.
 33. The method according toclaim 32, wherein the system further comprises a camera operativelyassociated with the processor and wherein the method further comprisesadding lighting formulas and associated images to the database based onphotographic and/or videographic images obtained using the camera. 34.The method according to claim 32, wherein the graphic user interface isa touch screen.
 35. The method according to claim 32, wherein the systemfurther comprises a second motorized carriage operatively associatedwith the processor, said second motorized carriage supporting a secondlight for illuminating the photographic zone, and wherein the methodfurther comprises sending a command from the processor to the secondmotorized carriage to position and orient the second light with respectto the photographic zone based on the user selection transmitted fromthe graphic user interface to the processor.
 36. The method according toclaim 35, wherein the system further comprises a third motorizedcarriage operatively associated with the processor, said third motorizedcarriage supporting a third light for illuminating the photographiczone, and wherein the method further comprises sending a command fromthe processor to the third motorized carriage to position and orient thethird light with respect to the photographic zone based on the userselection transmitted from the graphic user interface to the processor.37. The method according to claim 36, wherein the system furthercomprises a fourth motorized carriage operatively associated with theprocessor, said fourth motorized carriage supporting a fourth light forilluminating the photographic zone, wherein the method further comprisessending a command from the processor to the fourth motorized carriage toposition and orient the fourth light with respect to the photographiczone based on the user selection transmitted from the graphic userinterface to the processor.
 38. The method according to claim 32,wherein the system further comprises a grid structure positionedproximal to the photographic zone, said grid structure comprising aplurality of discrete light-diffusing panels each having a front sidefacing the photographic zone and a rear side facing away from thephotographic zone, said light being positionable and orientatable bysaid motorized carriage relative to the rear side of one of theplurality of discrete light-diffusing panels.
 39. The method accordingto claim 32, wherein the system further comprises one or more sensorsoperatively associated with said processor, and wherein said methodfurther comprises detecting light proximal to the photographic zoneusing the one or more sensors.
 40. The method according to claim 33,further comprising using the graphic user interface as a teleprompter todisplays photographic and/or videographic images obtained by the camerato the user.